Google's search engine can go into a complete AI mode while its youthful cure moves in its next phase

Google triggered another wave of artificial intelligence technologies on Tuesday to accelerate a one -year -old cure of its search engine that changes the way people get information and reduce the flow of internet traffic to websites.

The next phase described during the annual conference of Google developers includes the publication of a new “AI” option in the United States. The functionality makes interaction with the search engine of Google Plus as having a conversation with an expert capable of answering questions on any imaginable subject.

AI mode is offered to all the United States arrivals only two and a half months after the company started to test with A limited audience of the laboratory division.

Google also feeds its latest model of AI Gemini 2.5, in its research algorithms and will soon start testing other AI features, such as the possibility of automatically buying tickets for concerts and carrying out research via live video flows.

Expansion is based on a transformation that started a year ago With the introduction of conversational summaries called “IA seen” which appear more and more at the top of its results page and eclipses its traditional classification of web links.

According to Google, around 1.5 billion people regularly engage with “IA glimpses”, and most users now enter longer and more complex queries.

“What all this progress means is that we are in a new phase of the change of AI platform, where research decades are now reality for people around the world,” said Google CEO, Sundar Pichai, in front of an excited crowd in an amphitheater near the siege of Mountain View, California of the company.

Although Pichai and other Google leaders predicted that AI's overviews would trigger more research and, ultimately, more clicks to other sites, it has not worked in this way so far, according to the results of the research optimization company Brightdge.

Google's click click rates have decreased by almost 30% in the past year, according to Recent study by Brightdge, This has attributed the decrease to the increasingly satisfied people of the IA previews.

The decision to make the Mode IA widely available after a relatively short test period reflects Google's confidence that technology will not usually revolve a disinformation that tarnishes the reputation of its brand and recognizes the growing competition of other research options fueled by AI as chatgpt and perplexity.

The rapid rise in AI alternatives appeared as a recurring theme in legal proceedings that could force Google To dismantle parts of his Internet Empire After A federal judge last year said its search engine was an illegal monopoly.

During a testimony during a test earlier this month, Eddy Cue, a long-standing executive of Apple, said that Google searches carried out via the Safari browser from the iPhone manufacturer has decreased because more people rely on alternatives powered by AI.

And Google cited the upheaval caused by the rise of AI as one of the main reasons why it should only be necessary to make relatively minor modifications to the way it exploits its search engine, because technology already modifies the competitive landscape.

But so far, Google's dependence has more than AI seems to allow its search engine to maintain its coat as the main internet gateway – a position which is the main reason why its corporate parent, Alphabet Inc., has a market value of 2 billions of dollars.

During the year ending in March, Google received 136 billion monthly visits, almost 29 times more than Chatgpt, According to data compiled by Onelittleweb.com.

Even Google's IA mode has recognized that the company's search engine seems to be considerably injured by the transition to AI technology when a journalist from the Associated Press asked if its introduction would make the company even more powerful.

“Yes, it is strongly that Google's IA mode will make Google more powerful, especially in the field of access to information and online influence,” replied the AI ​​mode. The functionality also warns web publishers should be concerned with the fact that the mode has reduced the traffic they obtain from the search results.

Google's upcoming tests in its Labs division prefigure the next Watch of IA technology that may be made available to the masses.

In addition to using his Project Mariner Technology to test an AI agent's ability to buy tickets and reserve restaurant reservations, Google will also experiment with the research carried out via live video and an opt-in option to give its IA technology access to the Gmail of people so that it can know more about the tastes and interests of a user. The other features of the this summer test list include a “deep research” option that will use AI to deepen complex subjects and another tool that will produce graphic presentations of sports and financial data.

Google also presents its equivalent of VIP access to all its AI technologies with an “Ultra” subscription package which will cost $ 250 per month and will also include 30 storage teraoctes. It is a big step beyond the previous Google AI “pro” Package which costs $ 20 per month and included two storage teraoctes. ——

The Associated Press and Google have a License and technology agreement This gives Google Gemini AI Chatbot access to the cover of AP news.